Biography of Ernest Hemingway, Journalist and Writer

Ernest Hemingway (July 21, 1899–July 2, 1961) is considered one of the most influential writers of the 20th century. Best known for his novels and short stories, he was also an accomplished journalist and war correspondent.  Hemingways trademark prose style—simple and spare—influenced a generation of writers. Fast Facts: Ernest Hemingway Known For: Journalist and member of the Lost Generation group of writers who won the Pulitzer Prize and Nobel Prize in LiteratureBorn: July 21, 1899 in Oak Park, IllinoisParents: Grace Hall Hemingway and Clarence (Ed) Edmonds HemingwayDied: July 2, 1961 in Ketchum, IdahoEducation: Oak Park High SchoolPublished Works: The Sun Also Rises, A Farewell to Arms, Death in the Afternoon, For Whom the Bell Tolls, the Old Man and the Sea, A Moveable FeastSpouse(s):  Hadley Richardson (m. 1921–1927), Pauline Pfeiffer (1927–1939), Martha Gellhorn (1940–1945), Mary Welsh (1946–1961)Children: With Hadley Richardson: John Hadley Nicanor Hemingway (Jack 1923–2000); with Pauline Pfeiffer: Patrick (b. 1928), Gregory (Gig 1931–2001) Early Life Ernest Miller Hemingway was born on July 21, 1899 in Oak Park, Illinois, the second child born to Grace Hall Hemingway and Clarence (Ed) Edmonds Hemingway. Ed was a general medical practitioner and Grace a would-be opera singer turned music teacher. Hemingways parents reportedly had an unconventional arrangement, in which Grace, an ardent feminist, would agree to marry Ed only if he could assure her she would not be responsible for the housework or cooking. Ed acquiesced; in addition to his busy medical practice, he ran the household, managed the servants, and even cooked meals when the need arose. Ernest Hemingway grew up with four sisters; his much-longed-for brother did not arrive until Ernest was 15 years old. Young Ernest enjoyed family vacations at a cottage in northern Michigan where he developed a love of the outdoors and learned hunting and fishing from his father. His mother, who insisted that all of her children learn to play an instrument, instilled in him an appreciation of the arts. In high school, Hemingway co-edited the school newspaper and competed on the football and swim teams. Fond of impromptu boxing matches with his friends, Hemingway also played cello in the school orchestra. He graduated from Oak Park High School in 1917. World War I Hired by the Kansas City Star in 1917 as a reporter covering the police beat, Hemingway—obligated to adhere to the newspapers style guidelines—began to develop the succinct, simple style of writing that would become his trademark. That style was a dramatic departure from the ornate prose that dominated literature of the late 19th and early 20th centuries. After six months in Kansas City, Hemingway longed for adventure. Ineligible for military service due to poor eyesight, he volunteered in 1918 as an ambulance driver for the Red Cross in Europe. In July of that year, while on duty in Italy, Hemingway was severely injured by an exploding mortar shell. His legs were peppered by more than 200 shell fragments, a painful and debilitating injury that required several surgeries. As the first American to have survived being wounded in Italy in World War I, Hemingway was awarded a medal from the Italian government. While recovering from his wounds at a hospital in Milan, Hemingway met and fell in love with Agnes von Kurowsky, a nurse with the American Red Cross. He and Agnes made plans to marry once he had earned enough money. After the war ended in November 1918, Hemingway returned to the United States to look for a job, but the wedding was not to be. Hemingway received a letter from Agnes in March 1919, breaking off the relationship. Devastated, he became depressed and rarely left the house. Becoming a Writer Hemingway spent a year at his parents home, recovering from wounds both physical and emotional. In early 1920, mostly recovered and eager to be employed, Hemingway got a job in Toronto helping a woman care for her disabled son. There he met the features editor of the Toronto Star Weekly, which hired him as a feature writer. In fall of that year, he moved to Chicago and became a writer for  The Cooperative Commonwealth, a monthly magazine, while still working for the Star. Hemingway, however, longed to write fiction. He began submitting short stories to magazines, but they were repeatedly rejected. Soon, however, Hemingway had reason for hope. Through mutual friends, Hemingway met novelist Sherwood Anderson, who was impressed by Hemingways short stories and encouraged him to pursue a career in writing. Hemingway also met the woman who would become his first wife: Hadley Richardson. A native of St. Louis, Richardson had come to Chicago to visit friends after the death of her mother. She managed to support herself with a small trust fund left to her by her mother. The pair married in September 1921. Sherwood Anderson, just back from a trip to Europe, urged the newly married couple to move to Paris, where he believed a writers talent could flourish. He furnished the Hemingways with letters of introduction to American expatriate poet Ezra Pound and modernist writer Gertrude Stein. They set sail from New York in December 1921. Life in Paris The Hemingways found an inexpensive apartment in a working-class district in Paris. They lived on Hadleys inheritance and Hemingways income from the Toronto Star Weekly, which employed him as a foreign correspondent. Hemingway also rented out a small hotel room to use as his workplace. There, in a burst of productivity, Hemingway filled one notebook after another with stories, poems, and accounts of his childhood trips to Michigan. Hemingway finally garnered an invitation to the salon of Gertrude Stein, with whom he later developed a deep friendship. Steins home in Paris had become a meeting place for various artists and writers of the era, with Stein acting as a mentor to several prominent writers. Stein promoted the simplification of both prose and poetry as a backlash to the elaborate style of writing seen in past decades. Hemingway took her suggestions to heart and later credited Stein for having taught him valuable lessons that influenced his writing style. Hemingway and Stein belonged to the group of American expatriate writers in 1920s Paris who came to be known as the Lost Generation. These writers had become disillusioned with traditional American values following World War I; their work often reflected their sense of futility and despair. Other writers in this group included F. Scott Fitzgerald, Ezra Pound, T.S. Eliot, and John Dos Passos. In December 1922, Hemingway endured what might be considered a writers worst nightmare. His wife, traveling by train to meet him for a holiday, lost a valise filled with a large portion of his recent work, including carbon copies. The papers were never found. Getting Published In 1923, several of Hemingways poems and stories were accepted for publication in two American literary magazines, Poetry and The Little Review. In the summer of that year, Hemingways first book, Three Stories and Ten Poems, was published by an American-owned Paris publishing house. On a trip to Spain in the summer of 1923, Hemingway witnessed his first bullfight. He wrote of bullfighting in the Star, seeming to condemn the sport and romanticize it at the same time. On another excursion to Spain, Hemingway covered the traditional running of the bulls at Pamplona, during which young men—courting death or, at the very least, injury—ran through town pursued by a throng of angry bulls. The Hemingways returned to Toronto for the birth of their son. John Hadley Hemingway (nicknamed Bumby) was born October 10, 1923. They returned to Paris in January 1924, where Hemingway continued to work on a new collection of short stories, later published in the book In Our Time. Hemingway returned to Spain to work on his upcoming novel set in Spain: The Sun Also Rises. The book was published in 1926, to mostly good reviews. Yet Hemingways marriage was in turmoil. He had begun an affair in 1925 with American journalist Pauline Pfeiffer, who worked for the Paris Vogue. The Hemingways divorced in January 1927; Pfeiffer and Hemingway married in May of that year. Hadley later remarried and returned to Chicago with Bumby in 1934. Back to the U.S. In 1928, Hemingway and his second wife returned to the United States to live. In June 1928, Pauline gave birth to son Patrick in Kansas City. A second son, Gregory, would be born in 1931. The Hemingways rented a house in Key West, Florida, where Hemingway worked on his latest book, A Farewell to Arms, based upon his World War I experiences. In December 1928, Hemingway received shocking news—his father, despondent over mounting health and financial problems, had shot himself to death. Hemingway, whod had a strained relationship with his parents, reconciled with his mother after his fathers suicide and helped support her financially. In May 1928, Scribners Magazine published its first installment of A Farewell to Arms. It was well-received; however, the second and third installments, deemed profane and sexually explicit, were banned from newsstands in Boston. Such criticism only served to boost sales when the entire book was published in September 1929. The Spanish Civil War The early 1930s proved to be a productive (if not always successful) time for Hemingway. Fascinated by bullfighting, he traveled to Spain to do research for the non-fiction book, Death in the Afternoon. It was published in 1932 to generally poor reviews and was followed by several less-than-successful short story collections. Ever the adventurer, Hemingway traveled to Africa on a shooting safari in November 1933. Although the trip was somewhat disastrous—Hemingway clashed with his companions and later became ill with dysentery—it provided him with ample material for a short story, The Snows of Kilimanjaro, as well as a non-fiction book, Green Hills of Africa. While Hemingway was on a hunting and fishing trip in the United States in the summer of 1936, the Spanish Civil War began. A supporter of the loyalist (anti-Fascist) forces, Hemingway donated money for ambulances. He also signed on as a journalist to cover the conflict for a group of American newspapers and became involved in making a documentary. While in Spain, Hemingway began an affair with Martha Gellhorn, an American journalist and documentarian. Weary of her husbands adulterous ways, Pauline took her sons and left Key West in December 1939. Only months after she divorced Hemingway, he married Martha Gellhorn in November 1940. World War II Hemingway and Gellhorn rented a farmhouse in Cuba just outside of Havana, where both could work on their writing. Traveling between Cuba and Key West, Hemingway wrote one of his most popular novels: For Whom the Bell Tolls. A fictionalized account of the Spanish Civil War, the book was published in October 1940 and became a bestseller. Despite being named the winner of the Pulitzer Prize in 1941, the book did not win because the president of Columbia University (which bestowed the award) vetoed the decision. As Marthas reputation as a journalist grew, she earned assignments around the globe, leaving Hemingway resentful of her long absences. But soon, they would both be globetrotting. After the Japanese bombed Pearl Harbor in December 1941, both Hemingway and Gellhorn signed on as war correspondents. Hemingway was allowed on board a troop transport ship, from which he was able to watch the D-day invasion of Normandy in June 1944. The Pulitzer and Nobel Prizes While in London during the war, Hemingway began an affair with the woman who would become his fourth wife—journalist Mary Welsh. Gellhorn learned of the affair and divorced Hemingway in 1945. He and Welsh married in 1946. They alternated between homes in Cuba and Idaho. In January 1951, Hemingway began writing a book that would become one of his most celebrated works: The Old Man and the Sea. A bestseller, the novella also won Hemingway his long-awaited Pulitzer Prize in 1953. The Hemingways traveled extensively  but were often the victims of bad luck. They were involved in two plane crashes in Africa during one trip in 1953. Hemingway was severely injured, sustaining internal and head injuries as well as burns. Some newspapers erroneously reported that he had died in the second crash. In 1954, Hemingway was awarded the career-topping Nobel Prize for literature. Decline and Death In January 1959, the Hemingways moved from Cuba to Ketchum, Idaho. Hemingway, now nearly 60 years old, had suffered for several years with high blood pressure and the effects of years of heavy drinking. He had also become moody and depressed and appeared to be deteriorating mentally. In November 1960, Hemingway was admitted to the Mayo Clinic for treatment of his physical and mental symptoms. He received electroshock therapy for his depression and was sent home after a two-month stay. Hemingway became further depressed when he realized he was unable to write after the treatments. After three suicide attempts, Hemingway was readmitted to the Mayo Clinic and given more shock treatments. Although his wife protested, he convinced his doctors he was well enough to go home. Only days after being discharged from the hospital, Hemingway shot himself in the head in his Ketchum home early on the morning of July 2, 1961. He died instantly. Legacy A larger-than-life figure, Hemingway thrived on high adventure, from safaris and bullfights to wartime journalism and adulterous affairs, communicating that to his readers in an immediately recognizable spare, staccato format. Hemingway is among the most prominent and influential of the Lost Generation of expatriate writers who lived in Paris in the 1920s. Known affectionately as Papa Hemingway, he was awarded both the Pulitzer Prize and the Nobel Prize in literature, and several of his books were made into movies.   Sources Dearborn, Mary V. Ernest Hemingway: A Biography. New York, Alfred A. Knopf, 2017.Hemingway, Ernest. Moveable Feast: The Restored Edition. New York: Simon and Schuster, 2014.Henderson, Paul. Hemingways Boat: Everything He Loved in Life, and Lost, 1934–1961. New York, Alfred A. Knopf, 2011.Hutchisson, James M. Ernest Hemingway: A New Life. University Park: The Pennsylvania State University Press, 2016.

Most Noticeable Essay Samples for Ielts Pdf

Most Noticeable Essay Samples for Ielts Pdf Things You Won't Like About Essay Samples for Ielts Pdf and Things You Will Companies must also enhance their onsite IT security systems to earn fraud and hacking much harder by undertaking thorough reviews of their existing systems for weaknesses. Answering questions is one method to establish or increase your credibility in your favorite area. Naturally, there are various English natives who lack command of their own language, but this is an article for one more time. Utilizing informal words or expressions ought to be avoided. There's no fast and simple fix for poor pronunciation. Besides trying my methods, do try several other methods as well because each individual has different kinds of method they see fit. What to Expect From Essay Samples for Ielts Pdf? There are a few normal rules for IELTS Examiners that they must follow everywhere. There's also a hyperlink below to my Advanced Writing Task 2 Lessons which could be ob tained for people who desire to learn in greater depth and achieve a greater score. This page is going to teach you just how to maximise your IELTS writing task two score. Click the RED BAR at the very top of this site to access the key pages for IELTS preparation. Finding the Best Essay Samples for Ielts Pdf Especially the students who start the preparation at the 11th hour, they're the people who usually fail so in the event that you don't wish to be one of them, then here are a few hints that you have to follow. Keep in mind, IELTS is easy and my guide is one of a number of other guides. The introductory paragraph is also intended to specify all the facets of the book which students plan to manage. The reach of grammatical constructions used seems quite excellent. You might also want to suggest additional research or comment on things that it wasn't possible that you discuss in the paper. Think of examples of the situations you mention instead of locating a way to explai n them. The Ultimate Essay Samples for Ielts Pdf Trick So many men and women think IELTS Exam is valid only in the united kingdom or Australia and, as an example, it's not valid in the united states, New Zealand, etc.. The way IELTS Examiners mark or execute the test is precisely the same from nation to nation. To begin with, choose the course in which you would like to take admission and check your eligibility for this course. If you find yourself with a high score in IELTS, then there are many doors open for you in the event you wish to study in Canada, Australia or another country. Who Else Wants to Learn About Essay Samples for Ielts Pdf? These high score model essays will allow you to know how to answer the essay questions and the way to structure your writing. In writing a composition or an essay, it's vital to know your examiners won't only examine your content but in addition look at important things like your grammar, punctuation, and your style of writing. All an swers need correct spelling (like words in brackets). Do Not Forget about the Structure Every essay has the exact same structure and thinking this essay ought to be different is quite erroneous. Students should never forget to lay out quotes in a right manner. In English Language, compositions or essays actually are one of the most essential facets of the subject. Writing good compositions is essential in the English Language in the feeling that it permits the student to have the ability to express what is in their mind regarding a specific matter. You have to be able to write well. Time yourself and allow only one hour to finish both portions of the test. The initial two tests are wholly guided with step-by-step tips on how to tackle each paper. For instance, if you're writing an essay on How Global Warming can be lowered, it'll be a very good idea you take a minute to define what global warming is about in your introductory paragraph. Reading medium article is a significant way to boost your reading skill. It is possible to spend your time reading the entire reading test passage if you've got the capability to quickly analyze the significance of the content. In summary, you can realize any score you would like only by practice and by boosting your performance level (and basics).

Kung Fu Panda Convergence and Interactivity Free Essays

Convergence means coming together, merging or meeting. Advancement in technology has allowed bringing together different media to a single platform thus providing more functionality and services to the consumers (Convergence, 2004). Interactivity is the â€Å"degree to which users can make choices within an environment† (Web3D Part5: Glossary, 2006). We will write a custom essay sample on Kung Fu Panda: Convergence and Interactivity or any similar topic only for you Order Now   Interactivity has always existed to a degree in one form or another however with the Internet and advancement in media users have more choice and flexibility and they can also modify content to suit their own requirements. This paper presents a critical analysis of a website and assesses how convergence has allowed using old media in new ways and affected user interactivity. Traditionally movies have been advertised through billboards, pamphlets, posters, advertisements on radio, television and in newspapers and also short trailers at cinemas prior to the start of another movie. These advertising methods have been costly, as other than the production cost they also involve high broadcasting costs. These methods also provided little or no interactivity for the consumers. Popularity of the internet, and remarkably lesser production and broadcasting costs have resulted in internet advertising becoming necessary for economic survival in the competitive world of movie distribution. TNS Media Intelligence (Foote, 2007) forecasts increase in US advertisements, with Internet advertising continuing with double digit growth. Kungfupanda.com is an example of a website which has converged, brought together, images, text, audio and video from the traditional mediums of movie advertisement to a single platform, the Internet, providing consumers with enhanced levels of functionality, services and interactivity. On visiting the KungfuPanda website the user is presented with an introductory screen which states the release date of the movie in US and also has a link to the worldwide movie release dates. If the user is interested in viewing the webpage in another language, there is a choice of 8 different languages. The user can simply select the country’s flag and a new KungfuPanda window opens in that language. With traditional medium the movie distribution company would be required to produce advertising material separately for each of the 8 languages which would be costly. With the Internet it is relatively easy to translate a webpage in different languages. If the user is only interested in viewing the trailer for the movie they can click on the link, however, for a user who is interested in finding more about the movie he/she can click on the ‘Enter the Site’ link. In this way KungfuPanda website has provided interactivity and given its customers flexibility and control of how they view the website and how long, or in much detail they view the website. On clicking the ‘Enter the Site’ link the viewer is presented with an array of humorous and colourful animation. The site has very strong visual and auditory impact. The user can scroll back and forth along the linear window through the animated scenery and can choose a character or a building. Upon clicking on an object the user is sent to an additional page dedicated to the chosen character. It gives an account of the various strengths and weaknesses and hopes and aspirations of the character. It also gives the viewer the option to download emoticons, wallpapers, screensavers etc. This functionality of each character breaking apart into a separate page gives the advertiser far more scope to sell the character and to brand it.  Ã‚   To promote the movie and make it more appealing for the children the site also provides activity sheets and colouring pages. The site is not fully complete as on number of links it states ‘coming soon’. The site also assumes that the users have high speed internet connection. A website with such strong visuals and animation would take very long to load with a slow dialup connection which could prove to be very frustrating for the users. The users should have been given a choice to select the kind of internet connection they have and the site then presented accordingly. There are a number of negative social implications that can be associated with this website. The premise of the KungfuPanda website is purely economic gains; it is wrapped up in a colourful product aimed at children.   By having a good understanding of the child psychology, the advertisers have used â€Å"pester power†, â€Å"brand recognition† strategies to target the children. This endeavour of using child psychology for a successful marketing campaign has been deemed unethical by some (How Marketers Target Kids, n.d.). It should be noted that martial arts can be considered a violent sport. KungfuPanda site however depicts martial arts in a comedic light and encourages teachers, parents and martial arts instructors to bring children in groups. The site has an external link for group sales. By giving users free downloads they may be tricked into thinking that these are sincere gifts from the movie distributors/advertisers, but in fact they are being used by the advertiser to broaden their campaign. Being an award winning site, KungfuPanda has succeeded in further spreading its advertising tentacles by being listed on the creative website awards (CWA) and favorite website awards page (FWA). The technical and visual prowess of the site  helps more people to learn about the product it sells, in turn creating a reciprocal  type of advertising to the site that hosts the awards. Kungfupanda.com is a good example of how movie advertisement has converged from the traditional mediums and has had economic effects on distribution costs. All the previous methods of film advertising have converged into a slick portal with the added layer of interactivity and user choice. However, with convergence, increased flexibility and interactivity there are also many social implications that must be given careful consideration. References Convergence, (2004), [Internet], NetTel@Africa. Available from: http://cbdd.wsu.edu/kewlcontent/cdoutput/TR501/page29.htm [Accessed 15th March 2008]. Foote, A. (2007), News, [Internet], TNS Media Intelligence. Available from: http://www.tns-mi.com/news/01082007.htm [Accessed 15th March 2008]. How Marketers Target Kids, (n.d.), [Internet], Media Awareness Network, Available from: http://www.media-awareness.ca/english/parents/marketing/marketers_target_kids.cfm  Ã‚   [Accessed 15th March 2008]. Web3D, Part 5: Glossary, (2006), [Internet], Reality Prime, Available from: http://www.realityprime.com/articles/web-3d-part-5/   [Accessed 15th March 2008]. How to cite Kung Fu Panda: Convergence and Interactivity, Essay examples

The Taming Of The Shrew By William Shakespeare Is Probably One Of Shak

The Taming Of The Shrew by William Shakespeare is probably one of Shakespeare's earliest comedies. Its plot is derived from the popular 'war of the sexes' theme in which males and females are pitted against one another for dominance in marriage. The play begins with an induction in which a drunkard, Christopher Sly, is fooled into believing he is a king and has a play performed for him. The play he watches is what constitutes the main body of The Taming Of The Shrew. In it, a wealthy land owner, Baptista Minola, attempts to have his two daughters married. One is very shrewish, Katherine, while the other is the beautiful and gentle Bianca. In order to ensure Katherine is married, Baptista disallows Bianca to be espoused until Katherine is wed, forcing the many suitors to Bianca to find a mate for Katherine in order for them to vie for Bianca's love. Many critics of the play condemn it for the blatant sexist attitude it has toward women but closer examination of the play and the intric acies of its structure reveal that it is not merely a story of how men should 'put women in their place'. The play is, in fact, a comedy about an assertive woman coping with how she is expected to act in the society of the late sixteenth century and of how one must obey the unwritten rules of a society to be accepted in it. Although the play ends with her outwardly conforming to the norms of society, this is in action only, not in mind. Although she assumes the role of the obedient wife, inwardly she still retains her assertiveness. Most of the play's humour comes from the way in which characters create false realities by disguising themselves as other people, a device first introduced in the induction. Initially this is accomplished by having Christopher Sly believe he is someone he is not and then by having the main play performed for him. By putting The Taming Of The Shrew in a 'play within a play' structure, Shakespeare immediately lets the audience know that the play is not real thus making all events in the play false realities. Almost all characters in the play take on identities other than their own at some point of time during the play. Sly as a king, Tranio as Lucentio, Lucentio as Cambio, Hortensio as Litio and the pedant as Vicentio are all examples of this. Another example of this is Katherine as an obedient wife. In The Taming Of The Shrew, courtship and marriage are not so much the result of love but rather an institution of society that people are expected to take part in. As a result of the removal of romance from marriage, suitors are judged, not by their love for a woman, but by how well they can provide for her. All suitors compare the dowry each can bring to the marriage and the one with the most to offer 'wins' the woman's hand in marriage. This competition for marriage is like a game to the characters of the play. While discussing the courtship of Bianca with Gremio, Hortensio says "He that runs fastest gets\ The ring" (Act I, scene i, l. 140-141) likening receiving permission to wed Bianca to winning a race. In the game, however, women are treated like objects that can be bought and sold rather than as human beings. This is expected since the society is a patriarchal one. For example, Lucentio, Tranio and Petruchio are all defined with reference to their fathers and all the elderly authority figures, like Baptista and Vicentio, are men. The taming of Katherine is not a women's shrewishness being cured as much as it is a woman being taught the rules of the 'patriarchal game'. Katherine has learned how to be assertive and with this knowledge is able to control men, and a woman controlling a man is considered 'against the rules' of the game. The play ends with Katherine proving that she is truly cured of her 'shrewishness' and is the most obedient of the three newlywed wives at the end of the play. This is demonstrated in her soliloquy when she lectures the other wives

The Issue of Pesticide Content in Soft Drinks Essay Example

The Issue of Pesticide Content in Soft Drinks Essay Example The Issue of Pesticide Content in Soft Drinks Essay The Issue of Pesticide Content in Soft Drinks Essay In the August 10, 2006 news article of The Times of India, reports were made that after coming out from a cabinet meeting of the state’s Left Democratic Front (LDF) government, Kerala’s Marxist Achuthanandan said, â€Å"Neither Coke nor Pepsi can manufacture or sell their products in Kerala. Their licenses are being scrapped as well† (Surendran, 2006). Although LDF has been hostile towards the two multinational companies due to the over-extraction of groundwater by their bottling plants in Palakkad, it was the Centre for Science and Environments (CSE) campaign against alleged pesticide residues in colas produced and sold in India by Coke and Pepsi that has influenced the pronouncement. Though the cola producers might have not directly applied pesticide to the crops and instead, the traced pesticide residues might have come from the groundwater as seepage from other plants to which chemical have been applied, the fact remains that there is pesticide in the colas that are being used in Coca Cola production in India. In the latest news regarding traces of pesticides in colas in India, Sunita Naraian, a director of the Centre for Science and Environment (CSE) and a New Delhi-based NGO, said that â€Å"the governments own committee had found pesticides in the products† before the Supreme Court. She further maintains that the government must agree to fix a mandatory standard for the drinks (Surendran, 2006). Conclusion In the beginning, soda’s or soft drinks were the natural choice preferred by drinkers because they equated bubbly drinks to wellness of health. But as time progressed, various additions and revisions have been made to soft drinks, which tickled the palates of its drinkers such as changing the sweetening agents and enhancing its appearance and packaging. These are the factors that cannot be found in water which makes millions of its drinkers prefer sodas or soft drinks over water, or any other noncarbonated beverage. Further, too many of its drinkers formed the habit of consuming it because of the addictive properties contained by some of its ingredients, thus resulting in the continuous patronage of the product regardless of the health problems found to have been caused by consuming it. The manufacturing processes involved in the production of sodas or soft drinks have changed in various ways too, from backyard operation to the modern soft drink industry operation. Although primitive to our standards today, the owners back then used to make the final products by themselves and were in close contact with their customers to check for comments or criticisms and to make necessary actions accordingly before the final product is produced. In modern times, the syrup mixture is produced by the soft drink companies and then delivered to the independent bottling companies all over the world that are licensed to sell the drink. One problem that faces the industry and questions the above-explained practices of soft drink companies is the issue of the pesticide residue in colas, which are used to produce soft drinks in India. Since there is no ample supply of safe drinking water in India and companies have to get underground water to supply their production needs, there comes a problem of quality soft drink production. Since underground water is susceptible to pesticide seepage, due in part from the agricultural practices of this region, the ingredients for making soft drinks becomes susceptible to pesticide contamination as well. Here is one specific display of the effects of soft drinks in the food web. Since the primary producers, which are the plants that produce the key ingredients for the soft drinks formula are contaminated by pesticide, so will the soft drinks be affected. These soft drinks will then be consumed by people and in some cases, by pet animals. Since pesticide causes harm to the human body, it can be said that its consumption can be detrimental to human beings as a whole. This is true not only for the case of pesticide content in soft drinks in specific, but also for the other empirically proven problems that soft drink could be causing to the health of human beings such as obesity, diabetes, cancer, liver cirrhosis, osteoporosis, and many more. When human beings incur diseases due to soft drink consumption, or worse when human beings die untimely, a crucial element of the food web is taken away. It could be said that human beings are the largest consumers in the food web. In view of the worse case scenario, take them away from the system and the entire system could collapse. In a more simplistic term, soft drink consumption affects the food web because soft drinks become more preferred substitutes to the natural products of the food web such as milk, water, natural fruit juice, and even for solid food. Thus, when human beings deviate from their natural consumption pattern in terms of the food web because of soft drink consumption, the entire food web could be altered too. On a lighter note, soft drink companies have been aware that people aspire to have a healthy body. Reports linking sodas or soft drinks to obesity and to many other grave diseases are causing concern for both consumers and the makers of soft drinks. These propelled external agents to make guidelines for soft drink production, to which soda or soft drinks companies hope to comply by marketing ‘healthy sodas’. Observably, this is why the trend now is to fortify soft drinks with minerals and vitamins. However, it must still come into question whether or not these healthy options really do eliminate or minimize the negative effects of soft drink consumption in the human body, and thus in the food web too. Whatever warnings concerned organizations give to soft drink consumers against soft drink consumption, it still boils down for the public to decide whether they will continue patronizing and consuming soft drinks or not. And in as much that there has been an advent of the so-called ‘healthy options’ nowadays, there comes a need for people to develop ‘healthy decisions’. References American Association for State and Local History, Society of American Historians (1947). American Heritage. (pp. 11-12). New York, N. Y. : American Heritage Pub. Co. Bellis, M. (2007). The History of Pepsi Cola Caleb Bradham. Retrieved March 31, 2007 from http://inventors. about. com/library/inventors/blpepsi. htm

Welcome to The Essay Experts MBA Admissions Blog!

Welcome to The Essay Experts MBA Admissions Blog! The Essay Expert looks forward to providing value to MBA and EMBA applicants in two major ways: 1) by offering MBA admissions consulting services and 2) by sharing interesting and useful information in our MBA Admissions Blog. This blog is a forum to discuss issues of concern to MBA and EMBA applicants. We look forward to sharing our take on a wide range of issues so that you will be poised for success as you enter the application process. Youll see many items here written by our newest and most senior admissions consultant, Larry Sochrin. Larry is one of the most experienced MBA admissions consultants in the business, having worked in this field for over 14 years. He holds an MBA from Wharton, and previously interviewed applicants to the school as an alumnus. A senior trainer, Larry has delivered seminars for groups of admissions consultants on topics ranging from interviewing to applying to international MBA schools. He has also given training seminars for prospective business school applicants, as well as for firms who offer admissions consulting support as an employee benefit. Larry has guided clients through several thousand MBA applications. He has answers to just about every possible question you might encounter as you go through the admissions process. Category:UncategorizedBy Brenda BernsteinNovember 17, 2011

Segmentation targeting positioning (stp) Essay Example | Topics and Well Written Essays - 250 words

Segmentation targeting positioning (stp) - Essay Example If we talk about positioning, it is the marketing concept, which is related to the creation of product image in target market segments. â€Å"Positioning is what the customer believes about your products value, features, and benefits† (Jackson, 2007). John Williams, who is the author of this article, focuses on the ideas of marketing segmentation along with the concepts of targeting and positioning. He believes that market segmentation means to recognize the diversity of a market and a company can get success in the market if it becomes successful in satisfying the customers by recognizing the needs and demands of each of the target markets. â€Å"The correct way is to segment the market on the basis of the differing desires† (Williams, 2006). He believes segmentation to be the key towards success of the marketing strategy. About targeting, the author believes that it is the process of targeting those market subdivisions where the demand of any specific product or service is high. The author’s stance regarding positioning is that it is the difference between a company’s product and the ongoing competition in the minds of the consumers. The article is a well-written document, which highlights different issues related to market segmentation, targeting, and positioning. Williams, J. (2006). Marketing GNOME Part Two: Segmentation, Targeting and Positioning. Retrieved October 09, 2011 from